Sugimoto America's Genmaicha was selected as the best blended Green Tea of 2008 at the World Tea Championships

May 30th late afternoon, the winners of the World Tea Championship was announced. And… our Genmaicha was selected as the best tea in the Blended/Flavored Green Tea Category!


Right now, almost all American people know “green tea is good for health” and demands for green tea products are very high. That encourages many tea companies to invent a new blend of green tea to meet the American customers preference. Mint green tea. Ginger green tea. Lemon green tea… There are hundreds of new-blend green teas in the U.S. market.

This time, many of these new-blend green teas competed in the World Tea Championship. And what I was impressed was Genmaicha, which has 70-year history in Japan, was recognized as the best tea among them. I’m really happy with this result, but more importantly I realized how special the Japanese culture and history was.

Posted in 2008, All, Event, Message Tagged caffeine Chawan cold brew cold brew tea EGCG eisai factory farm fukamushi Genmaicha green tea growing matcha gyokuro hario How Japanese tea is made how tea is made how to brew matcha japanese green tea japanese history japanese tea japanese tea ceremony kabusecha konacha kukicha kyusu l-theanine Matcha matcha powder matcha tea powdered tea rikyu sakura sakura tea Sencha sencha fukamushi shaded tea tea tea ceremony tea farm tea field tea history theanine tokoname urasenke